Samuji Lookbook SS14
We were briefed to design an object that would combine the Samuji Seasonal and Classic collections into one lookbook. The subtle and delicate visuality that the Samuji brand represents needed to be turned into something tangible for this catalogue.
We created an object that is quietly beautiful, just like the brand it represents. To combine the two collections, we chose to use french binding in the structure for the right quality and brand enhancing look&feel.
Concept development, Print design